At Formless Beauty we take pride not only in developing luxury, simple and pure products that are affordable, but also in being authentic and transparent with our consumers.
In search of simple and pure ingredients, my journey became discouraging in finding products and companies who stayed true to their claims. Trying to find products to cater to my many allergies and sensitivities, I hit a roadblock and spiraled down the rabbit hole of false claims and misleading information. Finally trying to find a solution for myself, with rigorous research and experimentation, Formless Beauty came into existence.
Although it seems to be a trend with celebrities putting their names on a product and advertising it as their own, that is exactly what sets us apart.
I am proud to work with a team of chemists who through meticulous research and detail, bring mine and my team’s vision and intentions to life! Creating vegan, cruelty-free products that are also amazing, is a challenging task to say the least. Every ingredient is researched, and tested to live up to it’s intended purpose.
I want to build a brand that has a strong foundation, not just a trendy title. With every new product launch, our goal is to release a product that comes closest to perfection in our eyes. With that said, this is just the beginning for my baby Formless Beauty, yet we will ONLY launch a new item when we feel 100% comfortable and proud of what we have created!
Formless Beauty is dedicated to quality products that contain simple ingredients and steer clear as much as possible from causing harm to our bodies. That is our guarantee with everything we develop in our line of beauty.
-JENNY-
