Our Luminous Exfoliant Is Now EWG VERIFIED — Here’s Why That Matters

Our Luminous Exfoliant Is Now EWG VERIFIED — Here’s Why That Matters

We are thrilled to share a milestone we’ve been working toward:

Our Luminous Exfoliant is officially EWG VERIFIED™.

This certification isn’t just a badge—it represents our commitment to creating cleaner, safer, and more transparent beauty.

What Does EWG VERIFIED™ Mean?

The EWG (Environmental Working Group) is one of the most respected nonprofit organizations dedicated to consumer safety and ingredient transparency. Their mission is simple: to empower people with honest information and advocate for safer personal-care products.

EWG VERIFIED™ products must:

  • Contain no harmful or flagged ingredients
  • Provide full ingredient transparency
  • Follow science-based safety standards
  • Uphold rigorous manufacturing and environmental practices

The EWG VERIFIED™ mark is not easy to obtain—and that’s what makes it so meaningful.

You can explore the Luminous Exfoliant here → Shop the EWG VERIFIED™ Luminous Exfoliant


Why We Believe in EWG

At Formless Beauty, we believe that “pure and natural” should be more than a label—it

should reflect the highest level of ingredient integrity and transparency. That’s why every product we create—from the Renewal Cleanser to our Silk Moisturizer and Botanical Hyaluronic Acid Serum—is made with safer ingredients, designed to nourish your skin safely and effectively.

We choose to follow EWG because:

1. Their standards are science-driven:

EWG uses the latest research and toxicology data to evaluate ingredient safety, ensuring products align with true purity.

2. Their focus on health.

EWG looks beyond basic regulations, evaluating long-term exposure and health impact—something that aligns with our values.

3. They raise industry standards.

We want to be part of pushing beauty toward purer, more natural formulations, and EWG holds brands accountable to that mission.

4. They value transparency.

With EWG VERIFIED™, you know exactly what is in your product—and what is never included.

Our Promise to You

The Luminous Exfoliant isn’t just an exfoliant—it’s a symbol of what we stand fo:

  • Pure, natural, and skin-loving ingredients
  • Full ingredient transparency
  • A formulation free from concerning or harmful chemicals
  • A level of purity that reflects the highest standards in natural beauty


This certification represents our promise: to create luxury beauty rooted in purity, honesty, and trust.

Thank You for Supporting Truly Natural Beauty. Thank you for believing in high-quality, nature-driven beauty. We are honored to create products that honor both your skin and your wellbeing.

We’re committed to expanding our EWG VERIFIED™ collection and continuing to raise the standard for what clean beauty means.

With love,

Formless Beauty.

Discover the rest of our skincare lineup:

 

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